Meet Sabine
My story didn't start in coaching — it started in finance.
I spent the first decade of my career in finance and controlling roles across different industries. On paper it looked great. I was geared for a finance career with CFO aspirations.
But within ten years I had to be honest with myself — my role wasn't giving me any joy, meaning or sense of purpose. And I started doubting what I was doing.
My last role was the nail in my finance career coffin. A company in ongoing crisis for years. The gap between what the role demanded and what I could actually do kept widening.
The pressure mounted. The path ended.
And I stood in front of a gaping hole of what to do next and what success actually looked like for me.
Six months of coaching and honest reflection later, I finally got clear on what I really wanted — how I wanted to live, what energised me, what I was passionate about.
I went back to university and changed direction completely. I joined consulting, moved countries and built something new.
Since 2014 I've been leading large-scale corporate transformations, coaching leaders, and building capability across organisations in Austria, Switzerland, Germany, the USA, Singapore and Australia.
The year I turned my life around was also when the idea for Turnaround Practice was born.
In September 2023 Turnaround Practice opened its doors in Sydney.
Hi, I’m Sabine.
300+ leaders coached
15+ years in corporate
96% recommendation rate
Why this matters for you
What I've learned — from my own story and from working with hundreds of leaders — is that self-doubt has different roots.
Sometimes you're in the right place, doing the right work, and the doubt is simply undermining you. You know your stuff. You're capable.
But something keeps holding you back from fully showing up.
Sometimes the doubt has a different message — that something in your role, your environment, or your direction needs to change.
And the work is figuring out which one it is.
That distinction matters.
Because the path forward is different depending on the answer.
What I do is help you work out which one you're dealing with — and then we work on it together.
Sometimes that means building the confidence to back yourself in the role you're already in.
Sometimes it means building the right skills so your confidence has the right foundation.
And sometimes it means getting clear on which role or career actually fits — and moving toward that with intention rather than doubt.
My approach
I'm an Executive Coach and Clinical Hypnotherapist — and I use both deliberately.
I work with female leaders and professionals who are highly capable but doubt themselves.
We work on both pillars: mindset and strategy — because confidence without direction, or skill without the mindset to use it, only gets you so far.
Coaching works at the conscious level. It helps you strategise, plan, build skills and take action. That's essential.
But sometimes you can know exactly what to do and still not do it.
You can understand the pattern and still repeat it.
You can work towards something but something keeps getting in the way.
That's where coaching alone has limits.
Hypnotherapy works at a deeper level — where the patterns, responses and beliefs that drive your behaviour are actually stored.
Not to put you to sleep or make you do something against your will — but to update the responses that are running on autopilot underneath your conscious thinking.
Combined, the two approaches work on both levels at once:
The strategy and the mindset.
The conscious plan and the deeper pattern.
That's what makes the change real — not just intellectual.
People describe me as practical, direct, and real.
With a talent for surfacing what's really going on underneath — and getting you back on track.
And yes — sometimes I'm funny. That helps too.
It took me a while and a lot of training to get here.
Akademic Diploma in Solution Focused Coaching and Organisational Development
Diploma of Hypnotherapy
Diploma of Hypno-Coaching
Certificate in EMDR (Eye-Movement Desensitisation and Reprocessing)
Master of Arts in Business